The Opportunity

Creating foodfor thought

The Opportunity

Fullgreen was founded by a health conscious couple looking for easy ways to eat healthily for their young family. Since 2016, the company has continued to expand, believing in the power of plant-based eating to nourish the body & mind, and fuel you to make the most out of everyday.

Ensuring ingredients were at the heart of the story, Propeller was tasked by Fullgreen to create a bespoke website that delivered consistent brand messaging and could be easily navigated by customers.

ClientFullgreen
PlatformShopify
TechnologyKlaviyo
IndustryeCommerce, Food & Drink
****Discovery, Planning****
****and Design****

Discovery, Planning
and Design

With custom journey flows set up through Klaviyo, we built a streamlined customer experience that an impressive growth in website traffic.

The team also created a recipe hub encouraging customers to get adventurous with Fullgreen’s inventive products, with easy-to-navigate filters led by a user’s unique nutritional needs.

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The Results

44

%
growth in traffic

198

%
increase in total sales

5

%
conversion rate

Find out more

Chat to us about our approach and find out how we may be able to help you.