Creating food for thought

Fullgreen was founded by a health conscious couple looking for easy ways to eat healthily for their young family. Since 2016, the company has continued to expand, believing in the power of plant-based eating to nourish the body & mind, and fuel you to make the most out of everyday.

 

Ensuring ingredients were at the heart of the story, Propeller was tasked by Fullgreen to create a bespoke website that delivered consistent brand messaging and could be easily navigated by customers.

With custom journey flows set up through Klaviyo, we built a streamlined customer experience that an impressive growth in website traffic. The team also created a recipe hub encouraging customers to get adventurous with Fullgreen’s inventive products, with easy-to-navigate filters led by a user’s unique nutritional needs.