Taking conversions to the next level
Client
AMAN
Service
CRO
Technology
VWO
200%
increase in conversions
20%
bounce rate reduction
218%
increase in CTR
The Opportunity
With the need to deliver a premium and personalised user experience as well as boost conversations Aman came to Propeller for a solution. As with any challenge, we start with the user. Through a deep understanding of the user, a range of experimentation techniques and conversion rate optimisation we achieved a significant 200% increase in conversions.


The Solution
Our team of CRO experts partnered with Aman to conduct a comprehensive analysis of their website. We implemented a series of A/B tests, experimenting with elements including booking systems, button wording, and overall site layout. These tests allowed us to measure the impact of different changes on user behaviour and conversions.