Growth Strategy
Using our tech and data-led approach, we identify the key actionable insights to drive business growth, capitalise on market opportunities and create long-term value.
We are an integrated growth strategy agency that connects with your consumer across your digital touch-points to drive action.
Achieve digital growth with Propeller
From audience discovery to Go-To-Market (GTM) strategy, our team of growth strategy experts will guide your company every step of the way, ensuring we explore every opportunity for digital growth for your business. Explore our growth strategy services and discover how we can help you achieve your goals.
Our Go-To-Market process
Unveiling your landscape
We become your launch companions, deeply understanding your product, target audience, and competitive landscape.
Charting your course
We define SMART goals aligned with your overall business objectives and establish robust key performance indicators (KPIs) to track progress.
Launching a multi-channel strategy
We devise and execute a strategic blend of marketing, sales, and customer success initiatives, ensuring a seamless and impactful launch.
Data-driven refinement
We continuously analyse data, A/B test, and optimise your strategy for peak performance.
Transparency & collaboration
You’ll get clear, actionable reports and consistent communication, empowering you to make informed decisions every step of the way.
Our expert growth strategy services
Understanding your audience’s needs, wants and desires is key to developing a growth strategy that connects. Applying behavioural science principles, we aim to fully understand your audience and develop personas, giving us a targeted approach to content, messaging and placement. We have an abundance of tools in our tech stack to gather unique insights about your customers and your market, giving you a competitive advantage.
Understanding your audience’s needs, wants and desires is key to developing a growth strategy that connects. Applying behavioural science principles, we aim to fully understand your audience and develop personas, giving us a targeted approach to content, messaging and placement. We have an abundance of tools in our tech stack to gather unique insights about your customers and your market, giving you a competitive advantage.
Partner with Propeller for your Go-To-Market strategy
By partnering with us to create your Go-To-Market (GTM) strategy, you’ll work with a team of digital marketing experts who understand the unique challenges and opportunities faced by disruptor brands and start-ups. Our experts will craft and execute a strategic marketing plan to launch your brand using a data-driven, agile, and storytelling-focused approach. We help you cut through the noise, capture market share, and achieve sustainable growth.
A successful GTM strategy involves deep discovery into your business, market, competitors, and audience to position your brand effectively and gain traction quickly. We take the time to understand what sets you apart, the unique value you bring to the market, and the best ways to communicate that to your consumers.
Our performance strategy process
Deep dive discovery
We become your marketing confidants, immersing ourselves in your business, target audience, and competitive landscape.
Goal setting & measurement
We define SMART goals aligned with your business objectives and establish robust key performance indicators (KPIs) to track progress.
Strategic channel activation
We orchestrate a multi-channel approach, leveraging the platforms and tactics that resonate most with your audience.
Data-driven optimisation
We’re not “set it and forget it”—we constantly analyse data, A/B test, and fine-tune campaigns for maximum impact.
Transparent reporting & insights
You’ll get clear, actionable reports that translate data into actionable insights, empowering you to make informed decisions.
Content strategy
With changes to consumer search and discovery behaviour, more and more emphasis is placed on quality, social-first content creation. People are learning about products and brands on social channels more than ever before, and this behaviour trend will only increase as Gen Z and Gen Alpha become the majority consumer demographics.
Attention is a crucial metric to monitor. We can help you analyse cut-through, learn what sparks interest in your audience and create content that is constantly pushing forward and nurturing your community.
Hear it from our clients
They work as if they’re an extension of our team. The team is invested in our project — they truly want us to accomplish our goals.
Stephen Nason, Boy Smells
They are an innovative and excellent web agency, but I think what sets Propeller apart is the people. Easy to talk to, and always approachable.
Rosie Akenhead, Hall & Woodhouse
They brought a lot more to the table than just development. They paid attention to detail and kept our interests in mind throughout their work.
Emmanuel Onuoha, Tivoli Audio
We hit the jackpot with them. We continue to work with them as their support is so great. They brought a lot more to the table than just development.
Sarah Mespelt Larranaga, Freestream
Frequently Asked Questions
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