Winner of the Emerging Talent Award - Accessories at the British Fashion Awards 2013
Winning awards every year since 2008 from the likes of Conde Nast, the British Fashion Council and Browns, Sophia Webster’s rise in the fashion industry first as Assistant Designer to Nicholas Kirkwood and then on her own, has been phenomenal.
She partnered with us to ensure her online presence fully represented the core ethos of her brand and personality. Our approach was to mix her design talent and modern feel with playful accents and transitions to make the customer feel a part of the Sophia Webster world.
The demand for her shoes was so high we were confident that traffic, sales and conversions would be equally impressive and that Propshop was the perfect platform to support this.